Crash Hotel

At Crash Hotel, Kate managed all aspects of social media to drive brand visibility and engagement. Her responsibilities included curating compelling content, executing creative campaigns, and responding promptly to all messages to foster strong community interactions. Kate regularly analyzed the social media for all metrics, provided detailed performance reports, and made data-driven recommendations to optimize future strategies.

For Crash Hotel’s launch, Kate led and created a social media campaign that showed unique aspects of the hotel to help build brand awareness and drive
bookings. Through engaging content and targeted ads within 10 months this strategy achieved 50% occupancy on weekdays and 92% on weekends,
successfully increasing both visibility and bookings.